THE NUMBERS GAME: What’s the deal with 0.5%?
How can Lucky Saint be alcohol-free if it contains 0.5%?
In Europe, America, New Zealand and many more countries, 0.5% is classified as
alcohol-free. Even after 10 pints, it’s impossible for this amount of alcohol to raise
your BAC (Blood Alcohol Content). Loads of things you eat day-to-day contain higher traces of alcohol than 0.5%, such as over-ripe bananas, a piece of rye bread or even your burger bun.
Why is UK law different?
UK legislation is out of whack with the whole of Europe and most of the rest of the
world, only classifying 0.05% products as alcohol-free. But plenty of groups are
lobbying the government to reassess this outdated law, so hopefully they’ll soon
So why didn’t you make it 0%?
We use a unique vacuuming process in our brewery to remove the alcohol, allowing
us to brew a lager that has the body of a full-strength beer. We decided to leave our
beer containing 0.5% to maintain maximum flavour, without any of the alcohol
Do venues need an alcohol licence to sell 0.5% products?
You don’t need a licence to sell drinks up to and including 0.5%. That’s why you can
find Lucky Saint at your local coffee shop and also your local pub.
I’m pregnant – is Lucky Saint safe for me to drink?
As there’s a similar amount of alcohol in everyday food products, 0.5% beer should
not have a harmful effect. Of course, if you have any concerns, we’d recommend
chatting to your doctor first.
Hopefully that helps to debunk some of the questions around what constitutes “alcohol-free” but we’re always happy to chat. You can get in touch on email@example.com.